The video shows a man spray-painting a design onto a child's hair. The man is wearing a blue t-shirt with the word "ГАЗПРОМБАНК" on it, light gray jeans, black gloves, and has face paint on and tattoos on his arm. He is holding a blue stencil and a black spray paint can, and is spraying blue paint onto the child's hair. The child is sitting on a stool and is wearing a gray hoodie. In the background is a mirror and a backdrop with the word "ГАЗПРОМ" on it. The background also features gold confetti. The scene appears to be taking place outdoors.