A white, rectangular, wood-grained table holds several Apple iPhones on display in an Apple store. Each iPhone is mounted on a small, individual, angled, metal stand and has a small sign next to it. A white and black bill counter is on the left side of the frame. A person wearing a striped shirt reaches for an iPhone on the table in the background, out of focus. The store has bright lighting and a neutral aesthetic. There are other customers in the background. The iPhones on the table are arranged linearly.