The video shows a Michelin Man figure attached to the side of a maroon vehicle, likely a truck. The figure is white, wearing a blue sash with the word "Michelin" on it, and has a small, simple face. The truck is parked on a street in front of buildings with white exteriors and detailed architectural features. A portion of a silver car is visible in the foreground. The sky appears overcast. The camera zooms out slowly, revealing more of the buildings and the car parked nearby.