A large, green and red hot air balloon with the Heineken logo is the main subject in the foreground. A group of people, mostly dressed in black, surround the balloon's basket. In front of them, two men stand out: one in a white sweatshirt, blue jeans, and a maroon beanie, and another with a backpack, a striped shirt with "19" on it, and a camera, possibly filming the scene. The backdrop includes a building under construction and an overcast sky. The ground is covered in artificial green turf. The camera is at a low angle, emphasizing the balloon's massive size.