The video shows a white car parked on a street in front of a building. On top of the store, there is a large inflatable tiger wearing a blue vest. A sign above the tiger reads "ХАЙП, МУЖСКАЯ ОДЕЖДА (HAIIP, MENS CLOTHING)" and "ФЕСТИВАЛЬ ВЫГОДНЫХ ЦЕН (FESTIVAL OF BARGAIN PRICES)." The building behind the store is a multi-story apartment building with several windows and balconies. The sky is overcast. There is background music playing.