The video shows a standing inflatable advertisement of a Russian Matryoshka doll. It's red and gold, and positioned behind a sign advertising a sale on home textiles. The sign has the words "ЯРМАРКА ДОМАШНЕГО ТЕКСТИЛЯ" (Textile Fair) in Russian, followed by "ТОВАРНЫЕ ОСТАТКИ СО СКЛАДА" (Goods Stocked from the Warehouse), the phrase "ПРОИЗВОДИТЕЛИ ДОМАШНЕГО ТЕКСТИЛЯ" (Home Textile Manufacturers) and the name of a city "ИВАНОВО" (Ivanovo). It advertises discounts of up to 70%. The inflatable doll has its arms outstretched. The scene is on a city street, with apartment buildings in the background. A green cross pharmacy sign can be seen in the background.