A person stands in front of a billboard, using a long-handled roller to apply a substance to it. The billboard advertises olive oil for 3,99, down from 7,99. The person wears a cap, dark shirt, and dark pants, and their back is to the camera. A white car is parked on the street behind the person, and there is a busy intersection visible in the background. Paint trays are on the ground in front of the person.