The video shows a red Dodge Charger that is painted like the character Lightning McQueen from the Pixar movie Cars, driving on the highway. The car has the Rust-eze logo on its side, the number 95, and flames. It also has a small black trailer hitch attached to its rear. The video is shot from the passenger seat of another car, and other cars can be seen driving on the highway. The sky is blue with white clouds.